Hawaii-Arukikata.com - Official Hawaii Podcast - Japanese Advertising Media Profile

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Hawaii-Arukikata.com - Official Hawaii Podcast

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Contact
Katja Silveraa
808-949-4592 ext. 803

Download Media Specification
Rate Sheet

All dates and rates subject to change
Special Packages Rates available for multiple title insertions

The Japan-based Orbitune Inc. and Nickong Enterprises teamed up with Honolulu based Mountain Apple Co. to create a podcast aimed at well traveled and tech-savy 25-to-40-year-olds promoting Hawaii in its weekly 20 minute show in Japanese with hosts Akira Okada, a Japan-based radio personality, and Yuki Hata, based out of Honolulu.

With new episodes available every Friday morning at 6 a.m. in Japan and at 11 a.m., Thursday, in Hawaii, the podcasts target audiences through innovative, custom-tailored, audio content including interview appearances from Mountain Apple's recording artists along with providing visitors from japan with opportunities of a new ways to participate in activities with local residents. The Official Hawaii Podcast features the best Hawaii has to offer including shopping, culture, special events, and lifestyle.

The Official Hawaii Podcast is linked at www.hawaii-arukikata.com that receives more than 600,000 visits per month.

Visit Hawaii Podcast Site (Japanese)

Hawaii-Arukikata.com is the largest and most popular commercial Japanese web site about Hawaii, viewed by nearly 10,000 people in Japan each day and consistently ranks as the top listing for the most popular search engines in Japan that include Google and Yahoo! Japan.

Hawaii-Arukikata.com is updated every weekday and focuses on the latest news from Hawaii, with informative features on cuisine, culture, fashion, events, trends, and entertainment. The site is based on ongoing reports and information compiled from Hawaii-based sources.

The special promotion program was created for companies who need to send a message to Japanese travelers and the media in Japan. This unique promotion is perfect for new businesses who are looking to target the Japanese visitors to Hawaii. Also works well for events, sales, and new products. All production and translation costs are included in the advertising cost.

With market research becoming one of the most critical parts of an effective advertising plan, Hawaii-arukikata.com has a solution for companies who need to find out more information on consumer opinions and trends directly from the customer. There are two research options, the first is a set of customized questions that you want to ask, the second is to purchase a set of results of research that we have already conducted. You will also get a complete analysis of the results, as well as specific comments that can help you build an effective Japanese marketing campaign.

Click here to visit Hawaii No Arukikata Web site (Japanese only).

Media Schedule

Issue Date	Space Closing	Materials Deadline
Monthly Sponsorship	Ongoing	Two Weeks prior to airing

Circulation

20,000 downloads per month.

Format

Weekly

Distribution

All downloads of the Official Hawaii Podcasts are free of charge and are available at the following sites: www.hawaiipodcast.jp, www.hawaii-arukikata.com, and at Apples iTunes music store. As the #1 Japanese travel podcast on iTunes, Official Hawaii Podcast receives more than 20,000 downloads per month.

Key Benefits

Reaches potential travelers to Hawaii

A key information source for media companies in Japan

Production and translation costs are included in the ad rates

A variety of advertising options to meet your needs and budget

Promotes your own website

Online sales capabilities

Online reservations also available

Readership

Potential Hawaii travelers and Hawaii enthusiasts, generally between the ages of 20-40 years old; Core group consists of leading working adults with high disposable income and an interest in overseas travel.

Travel Characteristics

Over 50% of travelers use the Internet for travel planning.

Rated As

The most requested site for Hawaii according to major search engines in Japan. If you search the word "Hawaii" in Japanese search engines, Hawaii-Arukikata.com will consistently be on the top of the search results. (note - you must enter "Hawaii" in Japanese characters for this to work properly)

Advertising Rate
(Gross)

Download pdf to view rate sheet

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Sponsors of the Official Hawaii Podcast target the well traveled and tech-savy 25-to-40-year-olds. Hawaii-Arukikata.com is the largest and most popular commercial Japanese web site about Hawaii, viewed by nearly 10,000 people in Japan each day

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